Bankwest Stadium is no longer...A new multi-year partnership with Venues NSW for the naming-rights of Western Sydney Stadium means it will officially be called CommBank Stadium on October 1.
You need to be a member of 1Eyed Eel to add comments!
This reply was deleted.
More stuff to read
"This is our problem players can't be great individually we need the team to be good across the park but it seems very up n down and hence the performance looks very much the same.
I mean the Joash foward pass bombing certain try before halftime.…"
I mean the Joash foward pass bombing certain try before halftime.…"
"Until we start winning some battles in the middle of the park all teams have to do to beat us is roll through the middle and complete it's a simple equation.We are so soft in the middle of the park.I'm seeing it every single week and this goes back…"
"His service was good enough but he isn't creative or a running threat but he can play as a middle forward so I think playing two straight out hookers should end for the eels at least in the short term.
I would start Edwards and have smith on the…"
I would start Edwards and have smith on the…"
"Lucas is fast. Iongi is more craft than pace, which is more important for me. "
Replies
BommCank Stadium. Nope, the same joke doesn't work.
Sorry CommBank, we'll take your money but you're going to have to think of a name that works with a pun.
Also, odd change given that CommBank owns Bankwest. I guess they wanted to push their major branding over one of their littler brands.
Yeh that's my thinking regarding CommBank. I suppose they rarely actually put their name on stadiums like major competitors do. ANZ has sponsored multiple grounds, so perhaps this is CommBank trying to ensure they're front and centre while ANZ aren't sponsoring Olympic Park.
Super, I think they initially saw it as a regional sponsorship suitable for Bank West and have subsequently realised that it has national presence with the events being played there.
I wrote a seperate blog because I think there is an opportunity, The only reason I didn't attach it to this blog.
CommBank were trying to push their BankWest brand really hard in the last 5ish years as the "non-big-bank" alternative. Same as Westpac do with St George to try and compete with the mid-market banks (ING, Macquarie, Suncorp etc).
With their hard rebrand in the last couple of years CommBank is trying to break into at-risk demographics via digital offerings (better app experience, trendy money management, products aimed at milleninals and Gen Z like their BNPL offering). I reckon this is probably a step to recognise that CBA is going to continue to go hard on their primary brand in the coming years as the big 4 brands get prepared for the new world of financial services with some of the big tech companies already testing the waters (Google offering loans in India, Amazon payments and lending).
I reckon we'll see more and more of the other 3 of the big 4 branding hard back into sporting events in the same way that ANZ have for the last few years.
BommCank bahahaha lol
CummBank?
NB Cappy, we don't get the money, its a ground sponsorship that goes to the government. If we can get BankWest to now sponsor the team.....we get the money!
Why do you hate ALAND so much Pops.
Usually what will happen is every arm will have its own marketing budget and use it as they see fit. If they wanted to grow Bankwests profile then Bankwests team would've used their budget to put their brand on the stadium.
Could've been a number of reasons why the parent company has decided it's their turn to have a crack on there for a bit. Bankwests budget could've been reduced.
Well after all that best wanking, it was bound to happen.
-
1
-
2
of 2 Next