What if the Eels and the Wanderers got together and offered joint membership at a reduced price as I am sure there are a lot of football fans out there that follow both clubs? This could increase membership on both sides and give a stronger reason for the expansion of the Stadium.
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Could be an option however, it would take a lot of time as there would have to be an integration of services at some level so that both clubs receive payment, membership packs are organised etc.
Boosting...try fireworks or Viagra dude !